Targeted for Success
The path for a successful marketing strategy needs to be planned
and today, we’re going to do a blog series about internet marketing strategy.
For today, we’re going to discuss about e-commerce websites and
how can you make it successful. E-commerce allows users to avail directly the
products and services you offer online. Thus, having an e-commerce website
should be an investment in your part.
Today, most online retailers are rushing to deliver goods faster
than ever as well as applying technical innovations to focus on allowing the
customers to get their products immediately. This has become the norm
these days. Not that it is bad, but this is what the customer desires to get or
receive their purchases immediately.
Does this
matter to your business?
It would be a big “Yes”. Tapping into your customer’s deep desires
for instant gratification can play an important role in establishing a sound
reputation online and to get loyal customers in the future.
You think this can be a daunting task? Not really! You’d be
surprised how easy it is when you understand the psyche of a customer’s brain.
This is something that most business overlook.
Here is
How You Can Achieve That?
You as a business owner need to work with your web agency to make
sure that your website engages visitor’s brains in a certain way as soon as
they arrive to your site.
Gratify or please the brain is equals to Instant gratification is
important to a happy shopping. CTA phrases or words such as “Free Shipping,
“Buy one Take Two”, “Free”, “One-Day-Shipping”, “Or Take Your Money Back”, etc.
can trigger a response from the buyer or even a visitor inside your website.
Make sure to follow-up with the promise you make
Being able to feel as a customer, an instant gratification can
satisfy the problem-solving urgency for your customers. So trigger words should
allow your customers to feel good when buying a product or service from you as
long as you follow-up after that.
See you on the next Blog Series.
No comments:
Post a Comment